Marketing Plan

Your Marketing Plan

Writing the company’s Marketing Plan is a necessary step to moving toward the goals and plans.

You should begin by answering/analyzing areas such as the ones that follow:

  1. Are any marketing misconceptions at work in the company? If so, we must describe them and produce plans for overcoming them.
  2. Describe the driving forces force in the market that is counterintuitive.
  3. Describe the problems that the company solves for prospective customers.
  4. Develop and describe at least two unconventional marketing approaches we should consider for the company’s products or services.

 See if you can:

  • List and describe at least two emotional forces at work that determine success in the market.
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  • List and describe at least three seemingly minor implementation tasks, or details, that must be dealt with to succeed in the market.

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